Today is Easter, and I hope all of you had a great time with your family, friends, and loved ones.
Even if you don't celebrate Easter, I think it's nice to take a moment to think about the general subject of rebirth. Taking the actions to live a more authentic life is a rebirth because basically you are killing off the old parts of you that no longer fit, and giving life to new parts that will take you to where you want to go or become.
Everyday Tweet is my new baby, and in many ways is kind of like a rising from the dead for me because my business, Thriving Media, and I have been hanging off the ledge lately. It came down to change or perish, so we decided to change, and give birth to something new. Here's my in-depth story of how this blog came to be. My hope is that my story and openness can help those of you in similar situations with your career or business. Grab a cup of tea or coffee.
I like to refer to this blog announcement as a marshmallow launch because it's soft and sweet. Plus, marshmallow has many positive memories for me like hot chocolate, roasted marshmallows over a camp fire, S'Mores, Mallomars, Rice Krispy treats, and Peeps.
As a former marketeer, launches of new things usually are planned and announced with grand panache and loudness, "Here I am world!" But I thought, a soft launch on Easter would be befitting because it reflects more of the essence of Everyday Tweet, low key, joyful, and a place of sweetness.
So welcome! And please feel free to share any insight, comments, and tips, you may have. Or, just say hi! We dig that :)